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LONG-LASTING COLOR VIBRANCY: The Nexxus Color Assure Shampoo and system keeps colored hair vibrant for up to 40 washes.
PROTEINFUSION BLEND: Sulfate-free and made with our exclusive ProteinFusion blend, our shampoo includes quinoa and elastin proteins. It’s also free from sulfates and silicones.
CUSTOM CRAFTED FOR COLORED HAIR: Specially formulated for color-treated hair, this shampoo helps keep your color vibrant and brings it back to life.
THE COLOR ASSURE SYSTEM: Our silicone-free shampoo comes with a convenient pump and works best when paired with the other Color Assure products, including conditioner and hair mask.
HAIR CARE EXPERTS: Our experts translate the latest trends and technologies into innovative hair care products like this Color Assure Shampoo. We use ingredients that replenish hair with nutrients lost during the coloring process.
SEE THE SCIENCE: Nexxus experts studied color-treated hair at the molecular level. Our shampoo is crafted with ingredients that replace nutrients lost during the coloring process.
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